Get Inspired By Successful Startups

Successful Startups

Take Inspiration from some of the most successful Startups. Understand the key factors contributing to their success.

Name of the Company About the Company - कंपनी के बारे में What Made it So Successful? कंपनी की सफलता का कारण How did it Start? शुरुवात Website Link - लिंक Media Coverage
Ford Motor Corp

Business Size | Operations

Ford has a worldwide market presence. In 2010, it had reported revenues of $4,146 million.

The first mass produced and affordable consumer vehicle.

Henry Ford was the first person to introduce the concept of the assembly line, which drove down costs and made cars affordable.

Founded in 1903 by Henry Ford with $28,000 of capital


Business Size | Operations:

As of July, 2011 Facebook has more than 800 million active users. Most of it's revenue is derived from advertising, whish is estimated to be $4,270 million in 2011.

It is a virtual world, which eliminates boundaries, distances and time zones between people and helps bring people together. Compared to other social networks present in 2003, Facebook added privacy, a standardised interface, a simple and elegant UI along with a ease of navigation.

Key concept of Facebook is sharing of photos, video and communication between registered users. It has positioned itself as a platform to share events, links and other online media.

Created by Mark Zuckerberg in his dorm room at Harvard University in 2003.


Its Business Size | Operations

It has a estimated user base of 260 million, and derives most of it's revenue through advertising.

Life Before Gmail:

Inbox filled with spam, limited size of mailbox and accounts expired after 3 months of inactivity.

Life After Gmail:

Effective spam protection, eliminated need for deleting emails (huge mailbox size), increased attachment file size and introduced search within email.

Larger email storage, conversation view in email, search within email and a safer system.

Addition Product from Google - with Path Breaking benefits

Toyota Motor Corporation

Business Size | Operations:

Global revenues of $235,890 million. Toyota sells it's products worldwide, with North America and Japan generating the highest revenue between them.

Toyota's cars are known worldwide. Some of the best selling models of all time are the Corolla, Camry, Land Cruiser and Yaris. They also own the luxury brand Lexus. Consumers associate Toyota cars with reliability, affordability and ease of maintenance. This has made Toyota the world's largest automobile manufacturer.

Reason for Success:

The Toyota Way is a set of management principles and behaviours which underlies Toyota's management approach and production system. It is based on two principles:
(i) continous improvement and
(ii) respect for people.
The Toyota Production System has been the industrial leader in manufacturing and production. The main objectives of the TPS are to design out overburden, inconsistency and eliminate waste. It has been said that this system, more than any other part of the company has been responsible for the success of Toyota.

Founded by Kiichiro Toyoda in 1937, as a spinoff from his father's business, Toyota Industries. Initially, Toyota industries manufactured automatic looms. They sold the patent to a British firm, which raised the needed capital for an automobile manufacturing business.

Tata Group

Business Size | Operations

Revenues of $82,000 million in 2011. It is one of the largest conglomerates in India by market capitalisation and revenue. The group has operations in over 80 countries, and the Group comprises a total of 114 companies and subsidiaries in eight business sectors.

The Tata name has been associated with brand trust, ethical business practice, a socially resposible and highly regarded corporate citizen. The group is known for their philanthrophic efforts. Their hospitality department is known for going the extra mile for the sake of thier consumers. The Group tends to focus on projects with a large social impact.

The Tata Group is characterised by reliability, trust and ethical business practices. The Tata Group has helped establish and finance numerous quality research, educational and cultural institutes in India.In 1912, Tata Group expanded their CEO’s concept of community philanthropy to be included in the workplace. They instituted an eight-hour workday, before any other company in the world. In 1917, they recommend a medical-services policy for Tata employees. The company would be among the first worldwide to organise modern pension systems, workers’ compensation, maternity benefits, and profit-sharing plans.

Foundation of the Tata Group can be traced back to 1868, when Jamsedji Tata established a trading company dealing in cotton in Bombay. He is widely regarded as the 'Father of Indian Industry'. The Tata family has retained a controlling stake in all enterprises since.


Business Size | Operations:

Revenues of $418,952 million in 2011. Wal-Mart operates 8,500 stores in 15 countries under 55 different names.


The largest retailer in the world. Known for value for money, low prices and a huge amount of variety.

Decided to pursue a high sales volume strategy by reducing prices and profit margins. They source their goods from low-cost producers which enables them to keep prices low and customers happy.

Started in 1962 by Sam Walton. He initially was a manager at a retail store, and in 1958 purchased a franchise. He then decided to start his own store which came to be known as Wal-Mart.


Business Size | Operations

Revenues of €21,846 million in 2009. As of October 2011, IKEA has 326 stores in 38 different countries.

The design sophistication of their products, along with the affordability and the ease of assembling the products at home have made them an attractive proposition. The flat packing technique, the use of cost effective materials along with a large scale of operations have made their products affordable to consumers (when compared to hand-made furniture).

By pursuing a RTA (ready to assemble) furniture strategy, IKEA was able to drive down it's costs as well as prices. Apart from saving money, it was easier for consumers to transport furniture as well as assemble it at home with basic tools, which added to the appeal.

Founded by Ingvar Kampard in 1947 when he was 17 at his uncles kitchen table, selling Christmas decoration and ball point pens. In 1948 he expanded into furniture. Initially his business was by mail order and in 1953 opened his first retail store.


Business Size/Operations

Revenues of $69,943 million. They have a worldwide market presence.

Windows operating system, Microsoft Office, XBOX 360. They provided affordable computing, an easy to use GUI (graphical user interface). Their operating system is compatible with a wide range of computer peripherals and there is a huge variety of third party software available.

Whilst the computer industry was busy focusing on hardware, Microsoft was the first company to work on software alone and followed a licensing model, which allowed their product to be sold through numerous vendors.

Founded by Paul Allen and Bill Gates while they were still in college.


Business Size | Operations

McDonalds is located in over 119 countries, with 31,000 restaurants worldwide. They claim to serve 58 million customers daily. In 2010, their net revenues were $24,078 million. Revenues are generated through property dealing, sales and franchisee royalties and rent.

They specialize in fast food, have hygienic restaurants, provide a family setting. Their happy meals are primarily catered to children. Also thier food provides incredible value for money. They mainly serve burgers, french fries, cold drinks, shakes and desserts. McDonalds' menu is catered to local tastes and may differ from country to country.

Though the concept of fast food existed, McDonalds is said to have pioneered the franchise model. They also have worldwide quality standards, with the aim of some products tasting the same anywhere in the world.

Founded in 1940 by two brothers, Richard and Maurice McDonald.

Apple Inc

Size | Operations (Annual):

Net sales of $108,249 million ( 2011). Their products are available world wide.

Total Macintosh sales 16 million units,

Total iPod sales 42 million units,

iPhone sales 72 million units and iPad sales 32 million units.

iPod, iPhone, iPad, iTunes and Macintosh Computers.

The first company to successfully produce and mass market the personal computer.

Core Idea:

Computers and consumer electronics built around simplicity of design and ease of use.

Key Differentiators:

'Designer Products' as against products 'Designed by Engineers - Designed for Engineers'

Founded in a garage by Steve Jobs and Steve Wozniak